我写关于CNergy健身大约一和半年前在我停止活动的老blog。 CNergy不是体操，但是允许成员参观的一年的卡程序在Klang谷，马来西亚选择了gyms。 这些gyms包括金子的体操， EITP健身体育图象，健身网络， 克拉克舱口盖Phillip Wain和其他。 成员是也有资格获得一些好折扣从选择的客商包括皇家妓院、GNC、Pathlab、体育行星，山顶上升的体操和她的。
有机会与创建者， Yu金谈话。 我们发现什么他考虑他的公司，并且为什么应该体操行人考虑它的卡程序。
Mun ： 喂Yu金，首先，感谢接受采访。 为什么不是您通过告诉开始我们为什么CNergy和为什么不建立另一套体操？
Yu金： 当然。 首先，由有一张特权卡片而不是跑体操，我有自由栓以我想要的所有体操。 通过CNergy，我没有昂贵的天花板跑我自己的体操，其中我可以开水道到会员资格特权。
关于体操去，他们将有更多选择并且得到体验不同的地方而不是和一个地方呆在一起。
Mun ： 伟大。 您现在有多少名成员，并且什么是您的目标数字在年底2007年以前？ 您瞄准一个具体小组顾客？
Yu金： 我们当前有1000名成员。 我们希望由明年极大增加数字。 我们设法得到许多成员，不用做广告或促进。 大多数认识我们从口头表达。 然而，我们对了悟驱动很快计划，从我们跑从19的“适合在生活”周末- 2007年10月21日开始在1-Utama。
我们的主要目标顾客是体操贞女-想要开始制定出，但的那些人在哪里不知道开始。
Mun ： 那是好。 越大gyms和成为客商的伙伴是哪些您与？
Yu金： 我们有克拉克舱口盖、金子的体操和Phillip Wain是国际上已知的品牌。 他们其余的人是质量好，私有的gyms。 许多实际上更喜欢后者，虽然他们的服务几乎总更好的。
Mun ： 什么那里为gyms和客商？ 他们得到什么，当CNergy成员参观体操？
Yu金： 我们事先支付gyms用法。 gyms在一个赢取的位置-他们不必须分叉任何增进或营销金钱或努力。 我们做所有那些。 Most of the gyms we tie up with have excess capacity, even during peak hours. In addition, the additional traffic makes increases their revenue through personal training, spa, massage, supplements sales, etc.
Mun: I see. As the CNergy card fee is only RM720 whereas your partner gym is charging RM1,100 to RM1,500 for a yearly membership fee. Will a user then buy CNergy card and use it to visit that particular gym regularly?
Yu Jin: What we do is that we buy the “slow days” from each of these gyms. However, the slow days are all different, which is good for the CNergy member. We have managed to find a balance between the gyms and us. Most of the people who join us are newbies which means that they would otherwise not step into our partner gyms at all.
Mun: I remembered that CNergy yearly membership was RM599 in March 2006. Now, it has been increased 20% to be RM720. Will you mind share with us the reason of doing so?
Yu Jin: We have since increased our privileges to include yoga centers, kickboxing classes and sports centers. There are also more merchants where members can get discounts from as well as events like health talks. The increase is actually only RM10 per month, which is minimal.
Mun: Fair enough. At your website, under the Gym & Merchants section, I do not find any information about the time I can go to each gym. So, can I assume that with CNergy card, I can go to Clark Hatch Mont Kiara anytime, including using the swimming pool during peak hours?
Also, it is indeed good to know CNergy has tied up with merchants like Royal Sporting House, Sports Planet, TNT Kickboxing, Sunway Lagoon and even GNC. Where can I get this information?
Yu Jin: It is actually on the website under “Membership Privileges”. We make it a point to be very clear about the workout times. Our consultants will always send the membership privileges to members prior to them signing up.
Mun: Once CNergy has many members, I believe that you will be able to set up a small community for fitness enthusiasts. What is your plan for your members?
Yu Jin: We plan to organize much more than what any single fitness center can do. We definitely plan to have more member outing for activities like rock climbing, adventure caving, paintball, futsal, bowling which are available through our merchants. We also plan to have a newsletter which will update members on the latest happenings.
Yu Jin himself is a regular gym goer.
Mun: Running a business is challenging. Once again, I salute your entrepreneurship. Do you do this alone? Do you plan to set up similar card program in other countries?
Yu Jin: It has been very challenging initially as many people do not understand the concept. However, they have come to realize that we are a bona fide organization with a real passion for fitness. Customer satisfaction is our number one priority. I initially started the company alone but I have managed to build a small but strong team to support me.
As for expansion plans, we plan to expand throughout Malaysia next year and probably to Singapore and Thailand the year after.
Mun: Last but not least, you will have a chance here to promote CNergy card to my readers - why they should consider buying the card? Also, how can they contact you if they have more questions?
Yu Jin: Anybody who wants to get fit would benefit from our membership. We give superb value for a very low fee. There simply isn’t anything more affordable than CNergy – even the worn down, neighborhood gym with rusty equipments! We will continue to improve and give the best to our members. After all, members are what makes the company. Many gyms forget that.
To contact us, they can call 03-6203 9776 or visit www.cnergyfitness.com. To contact me personally, drop me a line at yujin@cnergyfitness.com.
All readers are invited to join the “Fit For Life” Weekend in 1-Utama from 19 - 21st October 2007. There will be performances by Jazzercise, yoga experts, kickboxers, wushu champs, break dancers, games and special deals for health purchases. Those present will be treated with a free body fat test and a lucky draw to win exciting prizes. There will also be a very special price for CNergy Cards on that day.
Mun’s Comment
CNergy did pretty well to get 1,000 members within a year. I would think the membership will be more suitable for students and housewives because of the time slots allocated to visit the gyms. They have more flexible hours compared to working crowd who normally has to work between 8 AM to 6 PM. Also, like what Yu Jin mentioned, for beginners who need guidance, it may be a good choice. However, for regular gym goers, if they have already known what they want, it may make more sense for them sign up a package directly from the gym.
CNergy is not really competing head to head with big gyms. Rather, it complements them. As its tag line says, “The card you need to get fit,” CNergy gives beginners a chance to explore the fun of working out with less upfront fees though it comes with a compromise of the time slots it has with some of the gyms. For me, CNergy will be more than a card program if its community concept works. It will bring its members closer as a close knitted group.
The founder, Yu Jin, has strove hard to provide the best for the members. Let’s wish CNergy all the best and I hope that it will be doing well with its card program.
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Elvina // Oct 8, 2007 at 10:37 am
The concept is good, but it’s the operational time of some gyms that I dun quite like. Meaning I will have to remember which gym open at what time and it will be frustrating to remember all this… :)